The Data Age

Big Data and Living in an Age of Data

The Data Age - Big Data and Living in an Age of Data

How much is your personal data worth?

See on Scoop.itBig Data and Personalization

Explore how valuable your data are with this interactive calculator.

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While the multibillion-dollar data broker industry profits from the trade of thousands of details about individuals, those bits of information are often sold for a fraction of a penny apiece, according to industry pricing data viewed by the Financial Times.

The average person’s data often retails for less than a dollar.

 


See on www.ft.com

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